Packaging has come to play a huge role in the impression a brand leaves on its customers. Not only does a product arriving safe and sound make customers happy, but a personalized polybag can also help businesses increase its brand value. Whether it’s bright and colorful custom poly bags or clear plastic envelopes, there are several perks that are attractive to customers.
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Clear plastic envelopes are quick and easy to use. Reusing them is also very easy. Their designs are more economical than their alternatives like paper bags.
Brands can completely change the look of their packaging to suit their brand value and image. There are also green, environmentally friendly options available for businesses that want to pursue a green initiative. Everything from the size and design of the plastic mailing envelopes can be customized. This gives businesses a great opportunity to market their brand values and image.
Well-designed plastic mailing envelopes leave a good and lasting impression of the brand’s intent on its customers. Names and logos can be printed on plastic bags.
Businesses have the option of buying plastic shipping envelopes in bulk. Buying them in large volumes will give businesses a very nominal rate. If buying in bulk, the overhead cost benefits for the business and its profit margins are immense. Businesses spend a lot on delivery. This cost is increased even more when products arrive damaged at their destination. Plastic bags help businesses avoid both these costs.
Packaging has become a significant part of marketing. After poly bags are designed with the business’s name, logo, and aesthetic, they will be circulated. Poly bags’ reusability means they get circulated around even more before they go out of use. As long as they get circulated, the business is getting free marketing. This is an extremely cost-effective method of marketing.
Polybags are versatile in their ability to be customized. But they’re also versatile in that they come in different sizes and colors. In addition to that, it is important for businesses first to realize the purpose they intend to use the bags for. This, in turn, will help them choose a type that is not going to be flimsy. The poly bags need not break apart if heavier items are put in.
If heavier products are put in the bags, it is worth spending a little more money to get more durable bags. Double bagging will not be the cost-effective option that most businesses think it is. On the other hand, more durable bags will last ages and guarantee that the products remain safe.
eCommerce is about cutting costs, and the type of packaging you use will determine how much you will pay to get items to the customer's doorstep. To get a positive return on their customer acquisition cost, retailers need to drive shipping costs down.
One way to do this is to choose the right packaging for shipments that will protect items from getting damaged on transit at a reasonable cost. While cardboard boxes are excellent for mailing delicate items, they may be unnecessary and expensive when sending less fragile items such as apparel and shoes.
That is why poly mailers have gained much popularity in the eCommerce shipping industry as an affordable alternative to standard packaging. They enable eCommerce merchants to strike the delicate balance between keeping buyers items safe and reducing shipping costs.
In this article, we define what poly mailers are, the common reason retailers use them, the type of product they can ship, and where to get them. We will also look at some of the shipping solutions that Easyship offers to eCommerce retailers to help them drive down shipping costs further.
Poly mailers are lightweight, sturdy plastic bags that are designed to ship light and less fragile items. They are a great alternative to standard packaging. They help eCommerce sellers cut back on packaging and shipping costs because they are affordable and take up less space on carriers' vehicles while on transit.
They have a self-sealing fold-over lip and require no tape. A shipping label can also be affixed directly to the bag. This makes them easier to pack and ship, hence making for an excellent alternative for shipping non-fragile items that don't have to be shipped in big bulky boxes.
Whether you want to add more protection to your buyer's items, lower shipping costs, be eco-friendly or showcase your brand, you are sure to get the exact type of poly mailer to achieve your goals.
Basically, there are four types of poly mailers available. They are:
Related: Packaging & Shipping Fragile Items
As we have already seen, poly mailers provide an affordable alternative to standard packaging. Here are the common reasons why online sellers use poly mailers.
So, what eCommerce products are ideal for shipping with poly mailers? Well, poly mailers are perfect for shipping non-fragile items that cannot be crushed, or items that are already in sturdy packaging. Apparel and shoes are good examples in these categories.
If a product won't get damaged if thrown about or heavy boxes are tossed on top of it, then it can be shipped in a poly mailer bag.
However, you should avoid using poly mailers on fragile items made of glass, or any other items such as foods that can be smashed and crumbled. It is safe to stick with boxes when mailing such items. If you want to ship such products in a poly mailer bag, first ensure that they are in sturdy packaging before you wrap them with a poly mailer bag.
Top categories of items that you can ship with poly mailers include:
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So far, you know what poly mailers are and the type of products you can ship with poly mailer bags. But where can you buy them? You can find poly mailers for purchase at any of the major carriers' retail locations or online, and any other store that sells shipping supplies.
Common places include:
It is important that you find the right poly mailer that makes for a snug fit for the item you are sending. For example, an extra small t-shirt will need a different poly mailer size than an XXL t-shirt. The table below gives you a ballpark of common poly mailer sizes and the products that are best suited for them.
While standard packaging such as cardboard boxes is ideal for shipping certain products, it may be unnecessary sometimes. For example, it won't make sense to put a product that is already packaged in a sturdy box inside another cardboard box.
Remember that carriers use both the actual weight and dimensional weight -whichever is greater to calculate the shipping rate of your package.
Take for example a pair of shoes, that is already packaged in a strong cardboard box. Putting it inside another cardboard box adds both the actual weight and the dimensional weight of the package. This increases the shipping rate.
If you ship your pair of shoes inside a poly mailer bag, you are not only reducing the actual weight of the package, but also the dimensional weight. That means you will significantly save on shipping costs.
Therefore, it is advisable that you use poly mailers to ship products that are already in sturdy packaging, and any other items that cannot easily be crushed or broken, and only use boxes to mail fragile items that are susceptible to damage if sent without a box.
Poly mailers are a great option when it comes to saving on shipping costs because they are lightweight and occupy less space on delivery trucks. To make sure that your buyers receive their packages in pristine condition, there are some things you need to consider for your shipping process with poly mailers.
Here is a quick rundown:
Poly mailers are commonly shipped with USPS. To that end, there are some USPS rules and guidelines that you should be aware of when shipping poly mailers.
They include:
Poly mailers are an excellent option when shipping products that are already in steady packaging or non-fragile items that cannot be easily crushed or broken. They provide an affordable option to standard packaging, hence helping eCommerce sellers save on packaging and shipping costs.
Easyship can help retailers up their shipping game with poly mailers in the following ways:
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Can I put a stamp on a poly mailer?
Yes, you can put a stamp on a poly mailer.
What can I use instead of a poly mailer?
You can use paper mailers or shipping boxes as an alternative to a poly mailer.
Is a poly mailer eco-friendly?
Yes and no. Plastic poly mailers contain polyethylene materials, which can be harmful to the environment.
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Contact us to discuss your requirements of custom packaging bag. Our experienced sales team can help you identify the options that best suit your needs.